Breaking the formula
From Afar
A weekly column by
Sahasranshu Mahapatra, New Delhi
In a world of filmmaking the allegations of copy right violation and stealing of ideas or concepts are not new. World’s largest film producing industry Bollywood is also not free from this. The latest in the row is the Ram Gopal Verma’s remake of GP Sippy’s superhit ‘Sholay’. Though this kind of allegations are not prominent in Oriya film industry but the recent release ‘Ea Mana Manena’ has drawn attention of many outside theatres for its alleged ’stolen’ storyline. The producer of this film, Bhubaneswar based Maa Bhavani Productions, has been facing a legal battle against Hyderabad based Prasad Productions Pvt Ltd.
The south Indian production house has accused the Oriya producer of stealing the story idea from its Telugu blockbuster ‘Arya’. At first instance it may seem to be a simple matter of copyright violation against an Oriya producer. But in a broader scenario the issue is much more serious. Perhaps it is the failure of an industry (Ollywood) to create an identity and to build a reputation. This reflects that Oriya film industry still struggles to garner respect and support outside Orissa.
Even having talents, technical efficiency and a conducive market atmosphere, why Oriya film industry is still reeling under serious accusations of loosing creativity and innovation in content? Perhaps the time has reached for us to seriously contemplate on this question. In my view the real culprit is the ‘lack of ideas’. We are lacking in new concepts or innovation and thus allowing others to point fingers at us. Some of the filmmakers just want to be a part of the flow and others who have the potential to emerge with innovation lack the trust of producers.
Perhaps the time has reached to think out of box and establish an empire of own creativity in the highly creative world of celluloid business.
It was spirituality which ruled the screen in the early days of filmmaking in Orissa. Then came the stories which talked of feudalism in society, serious consequences of caste system and other social evils. For decades the family feuds, the protagonist against the evil and romance in the backyard kept Oriya audience indulged in pure entertainment. The Saas-Bahu sagas also dragged the audience to the theatre for sometime. Now the time has reached to look beyond making of this protagonist or ‘they lived happily ever after’ cinemas.
The love triangles and running around the tree will no more be interesting for the metro bound ambitious young generation of Orissa. The highly aspiring young generation with a never say a die spirit will hardly show any interest in the current Ollywood products. With Bollywood films making way to our drawing rooms every day, the filmmakers should understand the pressure.
The changing socio-economic scenario, emergence of nuclear families and the difficulty of the present generation to hold to their roots are some of the subjects which need much attention from the directors to begin a new phase of filmmaking. In the changing scenario the stories like that of ‘Hakim Babu’ may not be appropriate one but the constant pressure on the tribals to hold to their roots due to the rising urbanization would provide enough substance for a good cinema these days. The highly ambitious young generation and the woes of city bound village lads need to be deliberated upon than the stereotype college love stories. Dowry deaths, child abuse, growing criminalisation in the urban set up are some of the new are some of the areas which should be looked into besides the Saas-Bahu stories or ‘Sahar Jaluchhi’ type gangster themes. The Oriya literary heritage can also open up its treasure box for new age auteur.
It is true that keeping the Oriya audience in mind the stories of Ollywood films can’t go Bollywood way. The constraint of financial support also restricts the industry to go on a widespread experimentation on subjects. At the same time the Oriya filmmakers should not forget that the populist approach or on screen expose alone will not work to attract the new generation cine goers.
The present generation of producers and directors need to think beyond the ‘formula’ and emerge with innovative ideas, which can be projected as our own and help to build the reputation for the industry as well.















We love to cherish the bygone days of Orissa Cinema. But we equally look forward to relish everything thats happening right now in our film community. What are the new Oriya film and television releases? Who is going to emerge winner at our box offices? When will Rajja and Dussahara be declared Oriya Film Festivals? Who did you notice on your latest visit to Keshari Talkies? Find out all about it right here. At Orissa Cinema!